Call me Avinash.
Most people in my professional network call me Shiva.
But members of my family and my friend circle call me Avinash.
That is a fact that you didn’t need to know.
But there is a reason why I shared it.
Shiva is much more memorable than Avinash since it happens to be associated with a Hindu God.
You see, when businesses feel that their names aren’t memorable or brandable, they change it.
Google was called BackRub (Yuck!)
Twitter was called Odeo
PayPal was called Confinity
Yahoo was called Jerry’s Guide To The World Wide Web (WTF!)
You get the idea.
A good name can make doing business easier.
A good name can give you higher brand searches on Google.
A good name can make it easy for people to recommend your product.
..so on and so forth.
Long story short, I’ll tell you if I think your product’s name is good or not for the problem you are solving.
Just reply back with your product name.