Special Idea Riff: Podcast SEO [Look inside]
Before we get started with today’s idea riff, I want to let you know that I’ve launched a new product on Product Hunt today!
I would greatly appreciate it if you can support the launch by leaving a comment or a review there!
Here is the link: https://www.producthunt.com/posts/100000-com-domains
Today’s idea is about podcasts.
Podcast discovery to be more precise.
There are over a million podcasts right now.
Most of them have less than 1000 listeners.
This is not because these podcasts are bad. They are not.
It is because discovery of podcasts is hard since you have to rely on iTunes or Spotify search to recommend them.
And let’s face it, neither are close what Google has built for its search.
So here is an idea that you can start implementing today and launch in a couple of days without writing a single line of code.
Start a community for podcast listeners and share podcast transcriptions there for people to discuss.
You are solving 2 problems through this:
People want to discuss the content that they consume. Think of the thousands of comments under YouTube videos. None of the podcast players as far as I know offer this.
Podcasters want their content to be discovered through Google Search and for that they need their podcast transcript to be indexed by Google.
So here is how you can implement this step-by-step:
Start a community using a no-code builder. Reply back to this email for recommendations.
Pick top 50 podcasts and pick their top 10 episodes.
Use a service like Google Speech to Text to transcribe podcasts.
Create a channel/group for each podcast to publish their episode transcripts.
Tag the podcaster to share with his community.
Launch on PH and ask the podcaster to shoutout the launch.
Do some basic SEO and discovery will take care of itself.
This one is really simple. But you’ll have to move quickly since this email has reached close to 2000 people.
Let me know what you think by replying to this email.
And please do support my launch on Product Hunt by leaving a comment or a review.
>> Go to the Product Hunt Launch
Thanks in advance.